In Praise of the Six Page Narrative

Jeff Bezos of Amazon is famous for being customer-centric, so much so that Amazon's annual letters proudly say, "We seek to be Earth’s most customer-centric company." Shipping, easy returns, streaming, and Kindle are proof. "Free" 2-day shipping for Prime membership is a big part for me. So far this year I've ordered 54 packages, or … Continue reading In Praise of the Six Page Narrative

What is Medical Price Transparency Worth?

Shopping for medical care, like reducing food waste, or understanding the adage that half of advertising is wasted*, is an exercise that first starts with disbelief (and even outrage), but a closer look keeps you grounded in reality. Simple observations are cheap. Some key findings and structural limits can guide us through why price transparency … Continue reading What is Medical Price Transparency Worth?