Alchemy is for more than quacks. Even Isaac Newton dabbled in it. But it means more than turning lead into goldone definition is to transform something in a mysterious way. Rory Sutherland wrote a great book of the same name on a type of alchemy--how mark ...
What Healthcare Consumers Want
In many areas, the American consumer is flush with choice and transparency in where and how to spend dollars. Rent or buy. California or Texas. Water, Coke, or Pepsi. Ford or Tesla. Gold health plans, bronze health plans, or alternative health insurance, ...
Financial Broccoli
Kellogg tells you their cereal is natural and has whole grains. There are no broccoli lobbyists or marketers (other than moms). Some good things do need reminders. One trigger for some of my favorite healthcare and financial housekeeping tips starts with ...
Valuing a Piece of Americana
Baseball cards are part of Americana. The slotted binders, stats, and bike rides to shops evoke nostalgia too. The investment merit of cards fit is another question. An index of the rarest of cards may have outperformed the S&P 500 by 2.3x over the l ...
When Simple Financial Products Win
Index investing is one of the greatest growth stories in finance. Indexing is a form of passive investing, a simple strategy--basically long-term autopilot. Why try to beat the S&P 500 when you can match it? Even Warren Buffett recommends it for other ...